My business website is slow on mobile: what should I improve first?

My business website is slow on mobile: what should I improve first?

Kapta · 15/09/2026

Start with the pages and actions customers actually use. Measure loading, response to taps and visual stability, then identify what prevents someone from viewing a service or completing an enquiry.

Does a speed score explain everything?

No. Use results to support diagnosis and test the actual journey. Core Web Vitals cover aspects of loading, responsiveness and stability; user data and controlled tests reveal different situations. Web Vitals guide.

What should be investigated first?

Oversized photographs, autoplay video, third-party scripts and slow server responses are candidates to check. Priorities should follow measurement of the specific page rather than assuming every website has the same cause.

Should I simply remove the booking system?

First verify its impact and the provider's available options. You may need to review when the component loads or how visitors open it. Optimisation should preserve the functionality needed to complete booking or payment.

How should an improvement be tested?

Compare the same page under similar conditions and repeat key actions: open the menu, change language, view a service and submit an enquiry. Check image clarity and that controls do not move while someone tries to tap them.

What should I send Kapta for diagnosis?

A slow page address, affected device and the action attempted. Mention whether the problem began after adding a component or publishing content. The website optimisation service can be assessed from that case without promising a score or sales increase before analysis.

Next step

Explore the Kapta solution and describe your project.